FeatureShark vs UserVoice: Enterprise Pricing vs Startup-Friendly Feedback in 2026

UserVoice is one of the oldest names in the customer feedback space. It pioneered the concept of online idea boards and has served enterprise customers for over a decade. But with a starting price of $16,000 per year, it's priced for Fortune 500 companies — not for the founders, startups, and growing teams that make up the majority of the market.

In this comparison, we'll show exactly how FeatureShark delivers comparable (and often superior) feedback management at a fraction of UserVoice's cost. For broader context, check out our customer feedback software ultimate guide and best feedback tools for SaaS.

The Bottom Line: Which Tool Should You Choose?

Unless you're an enterprise with $16K+/year to spend on feedback tooling alone, FeatureShark is the clear winner. FeatureShark offers feedback portals, voting, roadmaps, changelog, help center, surveys, and support — all starting at $9/month. UserVoice offers feedback collection and prioritization starting at $1,333/month. That's a 148× price difference.

Quick Comparison Overview

Feature	FeatureShark	UserVoice
Free Plan	✅ Generous free tier	❌ No free plan
Lowest Paid Plan	$9/month	~$1,333/month ($16K/year)
Pricing Model	Flat rate, unlimited users	Volume-based (feedback submissions)
Self-Serve Signup	✅ Instant, no credit card	❌ Must "talk to an expert"
Setup Time	Minutes	Weeks (enterprise onboarding)
Best For	Solopreneurs to mid-market	Enterprise only (100+ employees)

Understanding the Pricing Gap

FeatureShark: $9/Month, All Features Included

FeatureShark's philosophy is simple: professional feedback tools shouldn't require a procurement department to purchase.

• Free tier — start collecting feedback today at zero cost
• $9/month — unlock everything: custom domains, branding, private boards, surveys, support, help center
• Unlimited users — every customer can submit feedback, no per-user charges
• No sales calls — sign up, set up, and start in under 5 minutes
• Early access pricing — just $5/month for early adopters

UserVoice: $16,000/Year Minimum

UserVoice is explicitly built for enterprise:

• Starting at $16,000/year (~$1,333/month) — this is the floor, not the ceiling
• No per-seat pricing — anyone in the org can access (the one silver lining)
• Volume-based tiers — costs scale with monthly feedback submissions and integrations
• Must talk to sales — no self-serve signup, no instant access
• Dedicated CSM — you get a Customer Success Manager, because at $16K/year, you'd expect one
• 30-day trial available — but only after a sales conversation

Let's put this in perspective:

• FeatureShark annual cost: $108
• UserVoice annual cost: $16,000+
• Difference: $15,892/year saved with FeatureShark
• FeatureShark costs 0.7% of UserVoice

That's enough savings to hire a part-time developer, fund your marketing for months, or simply keep the lights on longer.

Detailed Feature Comparison

Feedback Collection

This is UserVoice's bread and butter — and FeatureShark matches it feature for feature at 0.7% of the cost:

FeatureShark ($9/month):

• Feedback portal with idea collection boards
• Unlimited public and private boards
• Voting system with vote-on-behalf capability
• Custom statuses per board
• Merge duplicate feedback automatically
• Similar feedback detection (AI-assisted)
• Feedback tagging and categorization
• User segmentation and customer profiles
• Comments, discussions, private comments
• User mentions with email notifications
• Admin badges for official responses
• Smart sorting algorithm
• Export voter lists as CSV
• Embeddable feedback widget
• Custom domain (feedback.yourcompany.com)
• Built-in authentication

UserVoice ($16,000+/year):

• Centralized feedback portal
• AI idea insights and summarization
• Feedback indexing and prioritization
• Theme detection across submissions
• User/account segmentation
• Data enrichment (revenue data attached to ideas)
• Data integration from multiple tools
• Transparency and response tools
• SOC 2 Type 2, GDPR, WCAG compliance
• Dedicated CSM from day one

Verdict: Both platforms handle feedback collection well. UserVoice's AI summarization and enterprise data enrichment features are impressive — but FeatureShark covers 90% of the same ground at less than 1% of the cost. The question is whether that last 10% is worth $15,892/year.

Beyond Feedback: Where FeatureShark Pulls Ahead

Here's what makes this comparison particularly lopsided — FeatureShark isn't just a feedback tool. It includes an entire suite of customer communication tools that UserVoice simply doesn't offer:

Capability	FeatureShark ($9/mo)	UserVoice ($16K+/yr)
Feedback collection	✅ Full-featured	✅ Full-featured
Public roadmap	✅ Included	❌ Not available
Private roadmap	✅ Included	❌ Not available
Changelog / release notes	✅ Full system	❌ Not available
Help center / knowledge base	✅ Built-in	❌ Not available
NPS surveys	✅ Included	❌ Not available
CSAT surveys	✅ Included	❌ Not available
Custom surveys	✅ Conditional logic	❌ Not available
Support inbox	✅ Unified inbox	❌ Not available
Live chat	✅ Included	❌ Not available
Ticket management	✅ Included	❌ Not available

Verdict: FeatureShark offers 11 major capabilities for $9/month. UserVoice offers 1 capability for $16,000+/year. The value equation isn't even close.

Who Should Choose Each Tool?

Choose FeatureShark If You Are:

• Any company under 500 employees — UserVoice's pricing makes no sense at this scale
• A solopreneur or indie hacker building a product and needing customer insight
• A startup that wants professional feedback tools without the enterprise contract
• Budget-conscious and can't justify spending $16K/year on feedback collection
• Looking for an all-in-one platform — feedback, roadmap, changelog, surveys, support, and help center
• Self-serve oriented — sign up and start today, no sales dance

Choose UserVoice If You Are:

• An enterprise with 500+ employees and a dedicated product operations team
• Handling thousands of feedback submissions monthly across multiple products
• Needing advanced data enrichment — auto-attaching revenue and account data to every idea
• Compliance-driven with SOC 2, GDPR, and WCAG requirements
• Willing to pay a premium for a dedicated Customer Success Manager and Technical Success team
• Already using UserVoice and deeply integrated into your enterprise workflow

Real-World Cost Scenario: Growth Over 12 Months

Month 1: Solo founder, 50 users providing feedback

• FeatureShark: $9/month
• UserVoice: ~$1,333/month (minimum plan)

Month 6: Team of 5, 500 users

• FeatureShark: $9/month (same flat rate, unlimited users)
• UserVoice: ~$1,333/month (same minimum, since it's not per-seat)

Month 12: Team of 10, 2,000 users

• FeatureShark: $9/month (still the same)
• UserVoice: ~$1,333–2,000+/month (may increase with volume)

12-month total:

• FeatureShark: $108
• UserVoice: $16,000–$24,000

You could run FeatureShark for 148 years for the cost of one year of UserVoice.

Or think of it differently: the $15,892 you save could fund:

• 6 months of a part-time contractor
• Your entire marketing budget for a quarter
• 1,766 months of FeatureShark (that's 147 years)

Feature-by-Feature Breakdown

Feedback & Prioritization

Capability	FeatureShark	UserVoice
Feedback boards	✅ Unlimited	✅ Included
User voting	✅ Included	✅ Included
Vote on behalf	✅ Included	✅ Included
AI insights	🔜 Coming soon	✅ AI idea summarization
Theme detection	🔜 Coming soon	✅ Included
Revenue data enrichment	🔜 MRR filter coming	✅ Automatic
Merge duplicates	✅ Automatic	✅ Included
User segmentation	✅ Included	✅ Included
Custom domain	✅ Included	✅ Included
Private boards	✅ Included	❌ Not available

Communication & Engagement

Capability	FeatureShark	UserVoice
Public roadmap	✅ Customizable	❌ Not available
Changelog	✅ Rich text + widgets	❌ Not available
Help center	✅ Full knowledge base	❌ Not available
NPS/CSAT surveys	✅ Included	❌ Not available
Support inbox	✅ Unified	❌ Not available
Live chat	✅ Embedded	❌ Not available

Platform

Capability	FeatureShark	UserVoice
Self-serve signup	✅ Instant	❌ Sales call required
Free tier	✅ Yes	❌ No
Setup time	Minutes	Weeks
SOC 2 compliance	❌ Not yet	✅ Type 2
GDPR compliance	✅ Yes	✅ Yes
Dedicated CSM	❌ Not at this price	✅ Included
API access	✅ Available	✅ Available

Making the Right Choice

The Hard Truth About Enterprise Pricing

UserVoice's $16K/year price tag doesn't mean it's 148× better than FeatureShark. It means it's built for organizations where a $16K software purchase is a rounding error on the annual budget. If that's you, UserVoice is a solid choice with deep enterprise features.

But if you're part of the 99% of companies where $16K/year is a meaningful expense, FeatureShark delivers outstanding value:

1. More features overall — feedback + roadmap + changelog + help center + surveys + support
2. Comparable feedback capabilities — voting, boards, segmentation, deduplication, custom domains
3. Transparent pricing — $9/month, no negotiation required
4. Instant setup — collecting feedback in minutes, not weeks
5. No lock-in — month-to-month billing, cancel anytime

Getting Started with FeatureShark

Ready to get UserVoice-level feedback management at startup-friendly prices?

1. Sign up for free — no credit card, no sales call, no enterprise contract
2. Set up your feedback portal — custom domain, branding, and boards in minutes
3. Enable voting — let customers prioritize what matters most
4. Launch your roadmap — show customers you're listening
5. Add surveys and support — complete the feedback loop

Explore our features overview and pricing page to see everything included.

Conclusion: 148× the Savings, Comparable Results

UserVoice helped pioneer customer feedback management, and it remains a capable enterprise tool. But in 2026, you don't need to pay enterprise prices to get professional feedback management.

FeatureShark gives you everything UserVoice does for feedback collection — plus roadmaps, changelogs, a help center, surveys, and customer support tools — at 0.7% of the cost. For the vast majority of teams, that math speaks for itself.

Stop paying enterprise prices for startup-stage needs. Start with FeatureShark today.

---

More comparisons: FeatureShark vs Productboard, FeatureShark vs Pendo, FeatureShark vs Aha!, FeatureShark vs Trello, and FeatureShark vs Featurebase. Also read our feature request tools for solopreneurs and feedback prioritization frameworks guides.